Home > Current Affairs > Why Airtel, Vodafone-Idea and Reliance Jio are fighting for your 25 seconds… Let’s Know what is Happening

Why Airtel, Vodafone-Idea and Reliance Jio are fighting for your 25 seconds… Let’s Know what is Happening

Why Airtel, Vodafone-Idea and Reliance Jio are fighting for your 25 seconds… Let’s Know what is Happening

All you need to Know now is What is happening ???

1-9 Why Airtel, Vodafone-Idea and Reliance Jio are fighting for your 25 seconds?


Reliance Jio has been in a bitter tussle over calls ring duration with rivals Bharti Airtel and Vodafone Idea. Earlier this week, the duo (Airtel and Vodafone) reduced the ring duration to 25 seconds from earlier 35-40 seconds.
While Airtel has reduced ring duration across its network, Vodafone Idea has done it in some circles only. Wonder why Airtel, Vodafone-Idea and Reliance Jio are fighting over 25 seconds? Here’s all you need to know about this and more …


2-9 Airtel ‘blames’ Reliance Jio for reducing ring duration to manipulate interconnect charges


Airtel alleges that Reliance Jio has reduced its ring duration to manipulate the interconnection usage charge (IUC) regime.


3-9 Airtel claims that a shorter ring alert means more missed calls


This, as per Airtel, leads to more return calls to Reliance Jio’s network, enabling the latter to reduce its IUC payouts to incumbent telcos (Airtel and Vodafone-Idea).


4-9 Interconnect charges are a source of revenue for telecom operators


IUC is paid by a telecom carrier to the one on whose network a call terminates. This generates revenue for the company on whose network the call ends.


5-9 15-20 seconds call ring duration is globally followed norm, claims Jio


Reliance Jio has rejected the allegation of lowering the call duration. The company claims that 15-20 seconds is a globally followed norm.


6-9 Airtel, Vodafone-Idea, BSNL, MTNL back 30 seconds of minimum ring time
7-9 Bharti Airtel and Vodafone Idea are net revenue gainers of interconnect charges, while Jio is a net payer of these charges
8-9 Airtel’s ‘warning


Bharti Airtel had warned last month that it too will reduce ring time unless TRAI made Reliance Jio increase the duration of its own ring time.


9-9 Jio’s move has lead to a change in voice traffic flow, claims Airtel

Airtel claimed, at the TRAI meeting held in September, that Jio’s move had led to a change in voice traffic flow, with more calls now terminating on its network. “Before the change, the traffic pattern for Airtel vis-à-vis Jio was 65-35, incoming to outgoing calls,” a company representative told The Economic Times. “But within 48 hours, it changed to 60:40, and if unchecked, this could artificially change the pattern dramatically”.

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